I recently spoke to you on the blog of the disruptive innovations, which represent a radical change in certain markets. In addition to disruptive innovations, there are others of lesser importance that can also influence the markets and also deserve special attention from investors. In this article I will show you the differences between evolutionary, revolutionary and disruptive innovations with different examples of each of them.
Difference between evolutionary, revolutionary and disruptive innovation
Evolutionary, revolutionary and disruptive innovations differ in the degree of innovation and in the impact of innovation in a certain sector.
Evolutionary innovations suppose a natural improvement of the products or services of the current market without implying a radical change.
Revolutionary innovations represent a radical or unexpected improvement of a product or service within a market but do not cause the market to change completely.
Finally, as we have already seen, disruptive innovations are a type of innovation that affects a certain industry in such a way that they make them change completely and can even make the products and services that were part of it before the irruption disappear from the market. of this innovation.
Sometimes the difference between evolutionary, revolutionary and disruptive innovation may not be very clear. For example, for some, including myself, smart phones are a revolutionary innovation. However, others may consider it an evolutionary innovation and some may even consider it a disruptive innovation.
Examples of evolutionary, revolutionary and disruptive innovation
The best way to understand the differences between the 3 types of innovation is through examples. As I have already said, the classification of an innovation can be debatable, so it is possible that you have different opinions, so I encourage you to leave them in the comments.
Examples of innovations applied to the automotive industry:
- Evolutionary innovation: Electric cars.
- Revolutionary innovation: The invention of the automobile.
- Disruptive innovation: Mass production of cars.
Finally, examples of innovation in the telecommunications industry:
- Evolutionary innovation: The cordless phone.
- Revolutionary innovation: Smart phones or smart phones.
- Disruptive innovation: The mobile phone.
Can you think of any more examples?
There are many more examples of evolutionary, revolutionary and disruptive innovations. If you can think of any, I encourage you to share or discuss them in the comments.